Ben Holliday

This is my blog where I’ve been writing for 20 years. You will find posts about digital transformation, design and leadership. You can also find me on Bluesky and LinkedIn. In 2022 I published a book for TPXimpact, Multiplied.

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AI Snake Oil

Sharing my notes and thoughts on this new book by Arvind Narayanan and Sayash Kapoor. Read more

Content design as a multiplier for LLMs and GenAI

The importance of investment in content design and why Generative AI will only be as good as what it works from. Read more

Bets on digital transformation for 2024

Exploring my predictions for the coming year in digital transformation. Read more

Optionality and digital transformation

Exploring the importance of test and learn approaches and the attitudes we have towards failure. Read more

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Reflections on my Multiplied book, 2 years on. Read more